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Opie & Anthony Return to CBS RADIO

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Written by Joyce L Chow & William Hoehne April 27, 2006

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MONTEBUBBLISM: Antiques are much like works of art. You can’t place a real value on a work of art and a antique is worth only what you think it is.

ENTERTAINMENT, ART, FASHION, TECHNOLOGY

The Los Angeles Antique show April 28-30

New Web Based TV for Country People

Opie & Anthony Return to CBS RADIO

Orb Networks CEO Participates in 2006 OnHollywood 'Future of TV' Panel, Top Innovator Demo Program

American Eagle Outfitters and DMX MUSIC Want to Take You on a 'Road Trip Party' With Platinum Interscope Recording Artists the All-American Rejects

'Tutankhamun and the Golden Age of the Pharaohs' Breaks Attendance Records Drawing 707,534 Visitors to The Museum Of Art | Fort Lauderdale

Channel Mexico 22 to Broadcast Mexican Presidential Candidate Debates Live in the United States,

HP Streamlines Flow of Digital Entertainment From Content Creators to Consumers

Former Chairman of RTNDA and Emmy Award-Winning CBS News Director Mike Cavender Joins Medialink

Nero Partners With Digital Rapids to Provide Professional AVC Solutions for Post- Production, Broadcast, IPTV and More

Warner Home Video Has Mother's Day All Wrapped Up; Mother's Day Gift Sets Include a Mother's Day Card, Envelope and Gift Bag On-Packed with the DVD;

First Nero Digital™ Certified High-Definition Media Player Now Available from KiSS Networked Entertainment

Harmonic to Add Support for Dolby Digital Plus

SPORTS & AUTOS

Oakland & Dodger BaseballExpo(TM) Coming to the Orange County Fairgrounds and Expo Center May 19-21st; The NBA is a Slam Dunk With Avid Fans in San Antonio; Sacramento, CA; and Indianapolis, INDiscovery Channel Embarks on 'Race to Replace' Anystream, the leading provider of multiplatform publishing solutions to the media industryNEWS and News in Spanish

Operation Independence Civilian-to military Delivery at NAB

L'ISAN s'étend aux jeux vidéo Primeiros Ministros Discutem os Principais Problemas que as Economias das Ilhas do Caribe Enfrentam Canal México 22 Transmitirá en Vivo en Estados Unidos los Debates de los Candidatos a la Presidencia de México, Siendo el Primero Mañana, Martes 25 de Abril

The annual United Nations 2006 Latin Economic Forum was held on April 19-20, 2006

ENTERTAINMENT, ART, FASHION, TECHNOLOGY

The Los Angeles Antique show April 28-30

Over the last decade the Los Angeles Antique show has changed into a show respected for its quality, admired for its elegance and often just enjoyed for thr your fun of shopping as entertainment.

The evening of the 26th Joyce Chow and I arrived fashionibly late from the NAB in Las Vegas to cover the press preview.

We were met at the door and press sign-in table with appreciation that we came. We were delayed in Las Vegas by the need to get a breaking story out and then hit traffic that delayed us over a hour and a half.

Once in the building we came upon antiques from over four centuries to cast out eyes upon.

There was something there for the tastes of any collector, art, jewelry,furnishings, design and decoration.

Those presenting at the show were very friendly and willing to talk about what they had brought with them.

Many had placed their special for this show only prices on display for all to see what they were asking for what they had to sell.

It is the place to be this weekin if you want to see quality, information and history all in the same place at the sametime.

New Web Based TV for Country People

The Country Channel uses the explosion in broadband uptake and technical improvements in web based TV, to deliver a unique new service for everyone who has a passion for the countryside. The Country Channel launches in preview format on May 1 and is located at www.countrychannel.tv; the channel goes live on June 1st 2006.

Dealing with subjects that are important to country people, the Country Channel will provide targeted information that is relevant to people who live, work or play, in the countryside.

The Country Channel will appeal to groups with shared interests such as horse riders, field and country pursuits, clubs and societies, wildlife and twitchers, conservationists, ramblers, walkers, anglers, farmers and small holders.

The Country Channel is being championed by some famous faces associated with country matters such as Tony Francis (Director of the Country Channel) and Wendy Nelson, both of ITV's Heart of the Country; Lucinda Prior-Palmer, former Olympic Medallist Show Jumper and Adam Henson of BBC TV's countryfile and the Cotswold farm Park. BBC TV's Breakfast Presenter Rob Bonnet is also a Director and a Country Channel champion. He says: "This is the first on-line TV service for a general audience and will be a hit with both those who live in the country and those with a keen interest in the countryside."

To preview the Country Channel, go to www.countrychannel.tv ideally through your broadband connection. For dial up users, please visit www.countrychannel.co.uk

Source: countrychannel.tv

Opie & Anthony Return to CBS RADIO

Unprecedented Agreement Between CBS RADIO and XM Satellite Radio Provides Opie & Anthony with Dual Platform, Including Exclusive Show on XM. CBS RADIO and XM Satellite Radio today announced an unprecedented agreement that will mark the return of OPIE AND ANTHONY (Gregg "Opie" Hughes and "Anthony" Cumia) to CBS RADIO stations in seven major markets -- New York, Dallas, Philadelphia, Boston, Pittsburgh, Cleveland and West Palm Beach -- beginning on Wednesday, April 26.

Under the terms of the agreement, CBS RADIO will broadcast a three-hour version of the popular Opie & Anthony show on their stations from 6:00-9:00AM, ET each weekday morning (3:00-6:00PM, ET in Cleveland). This show will originate from CBS RADIO's WFNY-FM 92.3 FREE FM studio in New York and be simulcast on XM uncensored. Opie and Anthony will continue to broadcast from 9:00-11:00AM, ET exclusively for XM's more than 6.5 million subscribers live from their current XM studio in New York.

Additionally, CBS RADIO stations in New York, Dallas and Philadelphia will stream the three-hour show online at http://www.923freefm.com/, http://www.1053freefm.com/ and http://www.941freefm.com/, respectively. Financial terms of the agreement were not disclosed.

"With the combination of XM and CBS RADIO, we now have the best gig in the business. The O & A Show is going to be bigger and better than ever," said Gregg "Opie" Hughes.

"We'll now be able to reach millions of new fans and old fans with our new morning show on CBS while offering our loyal XM listeners an uncut show and two extra hours that will only be available on XM," said Anthony Cumia.

"Opie and Anthony have proven their determination to succeed in this business, and have a relationship with their audience that is second to none in the industry," said Joel Hollander, Chairman and Chief Executive Officer, CBS RADIO. "CBS RADIO is well known for having among its portfolio some of the best brands in radio, and it's great to have O&A among that stable again. Loyal listeners of O&A have grown accustomed to a show that's real and entertaining. As we move forward, we do so with confidence that this new enterprise will continue in that same spirit."

"XM's agreement with CBS RADIO is a big win for everyone," said Hugh Panero, President and CEO, XM Satellite Radio. "Opie & Anthony will now reach millions of new listeners and will continue to entertain the more than 6.5 million XM subscribers who have made their exclusive show on XM one of our most popular. XM is committed to creating the best content in radio and today's announcement is an example of how we're able to leverage it in a variety of ways that help build our business."

Opie and Anthony will be heard on the following CBS RADIO stations:

New York -- WFNY 92.3

Dallas -- KLLI 105.3

Philadelphia -- WYSP 94.1

Boston -- WBCN 104.1

Pittsburgh -- WRKZ 93.7

Cleveland -- WXRK 92.3

West Palm Beach -- WPBZ 103.1

Gregg "Opie" Hughes and Anthony Cumia joined XM Satellite Radio in 2004. Since their satellite radio debut in October 2004, the talk duo have become one of the most popular programs on XM's lineup. Hughes and Cumia first teamed up in 1994 hosting an evening program for WBAB-FM in Long Island, NY. In early 1995, the duo moved to WAAF-FM in Worcester, MA, where they began hosting "Opie and Anthony Show" in the afternoons and became one of the Boston market's most popular radio shows. The team left Boston in 1998 and moved to New York's WNEW-FM, where they became the number one afternoon drive show. Their show was syndicated to 22 markets around the country.

About CBS RADIO

CBS RADIO is one of the largest major-market operators in the United States with stations covering news, alternative rock, country, FM talk, classic rock, oldies, JACK and urban formats, among others. A division of CBS Corporation, CBS RADIO operates 179 radio stations, the majority of which are in the nation's top 50 markets. CBS RADIO also has made aggressive moves to converge new and traditional media through creative programming and advanced delivery methods, including online streaming, HD Radio and podcasting. In May 2005, CBS RADIO launched the world's first podcast programmed radio station, KYOURADIO. Additionally, CBS Radio is home to 29 of the country's leading sports franchises amongst MLB, the NFL, the NBA, the WNBA and the NHL, including the New York Yankees, New York Mets, Chicago White Sox, New England Patriots, New York Giants, Chicago Bears and the Detroit Red Wings. For more information on CBS RADIO, please visit http://www.cbsradio.com/.

About XM Satellite Radio

XM is America's number one satellite radio service with more than 6.5 million subscribers. Broadcasting live daily from studios in Washington, DC, New York City, the Country Music Hall of Fame in Nashville, Toronto and Montreal, XM's 2006 lineup includes more than 170 digital channels of choice from coast to coast: the most commercial-free music channels, sports, talk, comedy, children's and entertainment programming; and the most advanced traffic and weather information.

XM, the leader in satellite-delivered entertainment and data services for the automobile market through partnerships with General Motors, Honda, Toyota, Hyundai, Nissan and Volkswagen/Audi, is available in more than 130 different vehicle models for 2006. XM's industry-leading products are available at consumer electronics retailers nationwide. For more information about XM hardware, programming and partnerships, please visit

http://www.xmradio.com/.

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Source: CBS RADIO

Web site: http://www.cbsradio.com/
http://www.xmradio.com/
http://www.923freefm.com/
http://www.1053freefm.com/
http://www.941freefm.com/

 

Orb Networks CEO Participates in 2006 OnHollywood 'Future of TV' Panel, Top Innovator Demo Program

Orb Networks, the pioneering developer of software for instant access to content everywhere, announced today that Jim Behrens, the company's CEO, will speak on the "Future of TV" panel discussion at OnHollywood 2006, the digital media and entertainment market for executives, being held May 2-4 at the Roosevelt Hotel in Hollywood, CA. Orb Networks, which received a 2006 OnHollywood Top 100 Private Company Innovator award, will also participate in the Top Innovator Demo program at the conference.

This insider industry event borrows on the "film market" tradition by providing a space for pioneering digital media companies to present a six- minute Top Innovator Demo of their products and services. Orb Networks has the opportunity to demo its product and present its business model at the event in a front of an expert panel and a live and global webcast audience of industry influencers. Orb Networks will be presenting its demo on Thursday, May 4.

In addition to the demos, a series of thought-provoking panel discussions will be conducted, bringing together the brightest minds in digital media and entertainment to share their perspectives on the challenges, opportunities and business models of the digital era. In what is sure to be a lively exchange of ideas, Orb's CEO Behrens joins industry experts to discuss "The Future of TV" on May 3. He joins moderator George Zachary, Partner, Charles River Ventures; Joey Carson, CEO of Bunim/Murray Productions; Lewis Henderson, Senior Vice President of William Morris; Adrian Sexton, Vice President of Digital Media, Lions Gate Entertainment; and Jonathan Taplin, CEO and Founder of Intertainer and Professor at the USC Annenberg School for Communications.

"The future of TV is about the content, not the viewing device, and the balance of power shifts to the consumer," said Behrens. "The multi-device Internet is sweeping away the old order of television right before our eyes. Traditional broadcast is becoming just one more feed into what at Orb we call a 'mycast' world, where consumers will each roll their own highly personalized television programming, from home and from Internet sources, and enjoy it instantly from any Web device anywhere. Consumers will watch exactly what they want, when and where they want it."

To arrange a briefing with Orb Networks at OnHollywwod, please contact Vice President of Communications Ann Willey at ann.willey@orb.com.

The Top Innovator Demo program is a compelling environment for digital media companies to communicate how they plan to exploit the new opportunities in online entertainment and media," said Tony Perkins, organizer of OnHollywood 2006 and founder of AlwaysOn. "Our view is that the consumer is now leading the direction of technology innovation, and that the 'Instant Messaging Generation' is now firmly in charge, having taken the baton from the PC generation. These companies will be showcasing how their firms can contribute to this digital revolution. This is a chance to gain valuable feedback from leading industry insiders and meet peers and partners, as well as to attract the attention of the venture and press communities."

OnHollywod 2006 is where cutting-edge technology CEOs from all over the planet converge on Hollywood and mix it up with the entertainment and media establishment.

For further information, please visit: http://www.alwayson-network/onhollywood.

About Orb Networks, Inc.

Orb Networks is the pioneering developer of software and services that give people secure, free, and instant access to all their digital media everywhere. The award-winning Orb software makes it easy for consumers to enjoy their home and Internet TV, music, videos, photos, podcasts, and other digital content from mobile phones, PDAs, and laptops everywhere. Orb is a member of the DLNA and is a privately held company in Emeryville, California. For more information about Orb, please visit www.orb.com.

About OnHollywood 2006: May 2-4 @ The Roosevelt Hotel, Hollywood.

OnHollywood is where cutting edge technology from the backstreets of Silicon Valley converges with Hollywood's media and entertainment elite. The three-day event borrows on the "film market" tradition by providing an open environment for digital media and entertainment entrepreneurs to meet the big-time studio, Telco and consumer electronics executives, venture capitalists and media. OnHollywood delves into the challenges, opportunities and business models of the digital era, and showcases the most innovative private companies that are revolutionizing the way media and entertainment is created, distributed and consumed.

About AlwaysOn

AlwaysOn is transforming the communications business with its online blogging network for technology, media and entertainment insiders, establishing it as a leader in the Open Media revolution. Borrowing from the underground traditions of blogging and social networking, AlwaysOn (http://www.alwayson-network/onhollywood) was launched in 2003. Today, AO's annual Summit @ Stanford and OnHollywood events, print "blogozine" and online services encourage direct collaboration between global thought leaders and technology insiders. No other media brand has dared allow such openness amongst its readers and participants. AlwaysOn LLC is a privately held company born out of and virtually headquartered in the heart of Silicon Valley.

Source: Orb Networks, Inc.

Web site: http://www.orb.com/

American Eagle Outfitters and DMX MUSIC Want to Take You on a 'Road Trip Party' With Platinum Interscope Recording Artists the All-American Rejects

Grand Prize Includes VIP Seating for One Winner and 15 Guests at a Private Concert to Be Held at an American Eagle Store in Los Angeles

American Eagle Outfitters sponsors a "Road Trip Party" with the All-American Rejects and audio and video foreground content provider DMX MUSIC. The online promotion runs until May 2, 2006 and participants can enter at http://www.ae.com/ and http://www.allamericanrejects.com/ .

As part of the promotion, American Eagle will offer an exclusive four-song DVD performance of the All-American Rejects' "Live at the Wiltern LG" with a purchase of $75 or more. DMX MUSIC has also developed targeted programming for American Eagle stores to run throughout the promotion that will include All-American Rejects' music, liners, videos and in-store voice-overs. Point- of-sale items include in-store signage and business card bag stuffers.

"American Eagle believes in young, up and coming artists. Our Road Trip Party with the All-American Rejects allows our customers the opportunity to do the things they love and still get excited about the brand," said Adam Diamond, Vice President of Marketing Operations.

"We are very excited to be able to bring this promotion to market," said Lynda Stenge, Strategic Promotions Manager for DMX MUSIC. "As one of the hottest bands around today, the All-American Rejects perfectly complement the cool, laid-back lifestyle of the American Eagle customer. A great strength of DMX MUSIC is that our in-house team has once again done a fantastic job of pairing the right band with the right brand."

The "Road Trip Party" Grand Prize package includes VIP seating for one grand prize winner and 15 guests, plus a meet & greet with the band prior to the private All-American Rejects concert at an undisclosed American Eagle store in Los Angeles, CA on June 24, 2006. Hotel, airfare and transportation in Los Angeles, plus a $500 "private shopping spree" gift card to American Eagle is also part of the Grand Prize package.

Each First Prize will consist of one guitar signed by the All-American Rejects and one $500 American Eagle gift card. Each Second Prize will consist of one $50 American Eagle gift card and one autographed All-American Rejects CD.

About American Eagle

American Eagle Outfitters is a leading retailer that designs, markets and sells its own brand of laidback, current clothing targeting 15 to 25 year-olds, providing high-quality merchandise at affordable prices. AE's original collection includes standards like jeans and graphic Ts as well as essentials like accessories, outerwear, footwear, basics and swimwear. American Eagle Outfitters currently operates 799 stores in 50 states, the District of Columbia and Puerto Rico, and 71 AE stores in Canada. AE also operates http://www.ae.com/ , which offers additional sizes and styles of favorite AE merchandise and ships around the world. The company plans to open MARTIN + OSA, a new sportswear concept targeting 25 to 40 year old women and men, in the fall of 2006. For additional information and updates, visit http://www.martinandosa.com/ .

About DMX MUSIC

For more than 30 years, DMX MUSIC has been an industry leader in the development and engineering of foreground music, audio message marketing and enhanced visual environments. Key to the company's success is its research- based understanding of consumer lifestyle behavior patterns as they relate to the strategies and goals of businesses. DMX MUSIC's customers represent top global industries and include such retailing category leaders as Nike, Hilton Hotels, The Limited Brands, PF Chang's, Restoration Hardware, Gold's Gym, California Pizza Kitchen and Starwood Hotels. For more information, visit us on the Web at http://www.dmxmusic.com/ .

 

Source: American Eagle Outfitters; DMX MUSIC

Web site: http://www.ae.com/
http://www.martinandosa.com/
http://www.dmxmusic.com/
http://www.allamericanrejects.com/

'Tutankhamun and the Golden Age of the Pharaohs' Breaks Attendance Records Drawing 707,534 Visitors to The Museum Of Art | Fort Lauderdale

 

King Tut Attracts Visitors Round-the-Clock During Final Two Days The Museum of Art | Fort Lauderdale (MoA | FL) today announced that 707,534 people visited "Tutankhamun and the Golden Age of the Pharaohs" during its run at the museum from December 15, 2005 to April 23, 2006. Sponsored by Northern Trust, the exhibition broke all previous attendance records at the museum and increased the membership base by 150 percent. The exhibit is organized by National Geographic, AEG Exhibitions and Arts and Exhibitions International, with cooperation from the Egyptian Supreme Council of Antiquities, and is sponsored locally by Blue Cross and Blue Shield of Florida.

Roughly a month after opening, attendance numbers to the King Tut exhibition surpassed the two previous MoA | FL blockbuster exhibitions combined. "Saint Peter and the Vatican: The Legacy of the Popes" touted more than 150,000 visitors in 2003-2004 and "Diana: A Celebration" drew more than 130,000 patrons in 2004-2005.

"It has been a tremendous honor for Florida to host the 'Tutankhamun and the Golden Age of the Pharaohs' exhibit over the past four months," said Governor Jeb Bush. "More than 700,000 visitors have seen this awe-inspiring collection, which has made a positive impact on our state's economy. As one of the top travel destinations in the world, we thank those who have come from far and wide to view this historic exhibition."

"For hundreds of thousands of visitors to the Museum of Art, it has been a dazzling experience," said Irvin M. Lippman, president and executive director for Museum of Art | Fort Lauderdale. "The excitement that has followed King Tut since the discovery of his tomb in 1922 has only increased in intensity to the status of phenomena. We are pleased to have been part of the international tour of one of the most important and beautiful exhibitions of ancient Egyptian art to travel to the United States."

The exhibition has had a significant impact on the local economy, bringing in an estimated $150 million in revenue to Broward County. Approximately 87.5 percent of tickets sold were from outside Ft. Lauderdale.

"We estimate that the King Tut exhibition at The Museum of Art | Fort Lauderdale generated approximately $150 million throughout the Broward County economy -- from the beaches to the Everglades," said Nicki E. Grossman, president of the Greater Fort Lauderdale Convention & Visitors Bureau. "Blockbuster cultural events mean business to Greater Fort Lauderdale. Only Super Bowl has had a greater impact on our area."

Total attendance for the exhibition, after its second U.S. stop, is more than 1.6 million. The Los Angeles engagement, which ran from June 16 to November 15, 2005, was the most attended art exhibition worldwide in 2005, as cited by The Arts Newspaper. The exhibition will now head to The Field Museum in Chicago where it will run from May 26, 2006 to Jan. 1, 2007, where approximately 150,000 tickets have been pre-sold.

ABOUT MUSEUM OF ART | FORT LAUDERDALE

On the strength of such exhibitions as "Saint Peter and the Vatican: The Legacy of the Popes," "Diana: A Celebration," and now "Tutankhamun and the Golden Age of the Pharaohs," the Museum of Art | Fort Lauderdale has become one of South Florida's leading cultural institutions. The upcoming exhibition schedule includes Highwaymen Newton and Hair: The American Dream in the Sunshine State (June 1-November 20, 2006); Platonic Solids: A Light Installation by Matthew Schreiber the Museum's 2006 Artist in Residence (June 1 - October 16, 2006); Chicano Visions (November 8, 2006 - May 5, 2007) and Cradle of Christianity: Treasures from the Holy Land, a major exhibition about the shared roots of Christianity and Judaism and organized by the Israel Museum, Jerusalem (December 7, 2006 - April 15, 2007).

Source: Museum Of Art | Fort Lauderdale

 

Channel Mexico 22 to Broadcast Mexican Presidential Candidate Debates Live in the United States,

Alterna'TV, one of the largest channel distributors for Latin American television in the United States, and Channel Mexico 22, Mexico's cultural channel, will transmit the Mexican presidential candidate debates live, the first of which will be held tomorrow, Tuesday, April 25, at 6:30 PM Pacific time, 8:30 PM Central time and 9:30 PM Eastern time.

Participating candidates in the first debate include: Felipe Calderon, candidate for the National Action Party (PAN); Roberto Madrazo, candidate for the Alliance for Mexico (PRI and the Green Ecological Party); Patricia Mercado, candidate for the Social Democrat and Farmers' Alternate Party; and Roberto Campa, candidate for the New Alliance Party.

Set-up on stage for the presidential candidates' debate will include five chairs or podiums, despite the fact that the candidate for the Coalition for Everyone's Welfare (PRD, PT and Convergence), Andres Manuel Lopez Obrador, will not participate in the debate.

The second debate, which Channel Mexico 22 will also broadcast live in the United States, is scheduled for Tuesday, June 6. As of today, all five candidates have confirmed their participation in this debate.

About MEXICO 22

Channel Mexico 22 is currently distributed through DirecTV PARA TODOS packages on a national level, and through Comcast's CableLatino and CharterLatino in select Hispanic markets. The channel gathers all of Mexico's artistic and cultural expressions in one single site: our roots, our origins, our traditions ... Channel Mexico 22, a signal that draws closer to you day by day! Please visit our website at http://www.22.mx.tv/ to learn more about MEXICO 22.

About ALTERNA'TV

ALTERNA'TV distributes channels that have been carefully selected as the leaders in their country of origin, such as: ONCE MEXICO, MEXICO 22, ECUAVISA INTERNACIONAL, NDTV THE DOMINICAN CHANNEL, CB TELEVISION MICHOACAN, LATINOAMERICA TELEVISION, MEXICANAL, AYM SPORTS and TEVE-DE-MENTE. ALTERNA'TV channels offer programming in different genres that include documentaries, art and culture, news, music, children's programming, cooking and entertainment in general. Please visit our website at http://www.alternatv.com.mx/

 

HP Streamlines Flow of Digital Entertainment From Content Creators to Consumers

HP () today announced new solutions that help companies and consumers benefit from the historic transition to digital entertainment.

The company introduced the HP Digital Media Solution, standards-based technology that automates the workflow for broadcasters and network operators, as well as a new workstation lineup with enhancements in performance and mobility for video editors and animators.

In addition to the product offerings, HP announced deployment successes with HP partners Time Broadband and Siemens Business Services. For Time Broadband, HP will act as the systems integrator for India's first commercial IPTV service, to be launched by MTNL, the state-owned telecom operator. As part of a Siemens solution for the BBC in the United Kingdom, HP will deploy a multi-petabyte data storage system designed to allow the broadcaster to efficiently store, transport and share digital content.

The announcements were made at the National Association of Broadcasters (NAB) show, where HP is demonstrating solutions from across its digital media portfolio in booth No. SL3744 in the South Hall of the Las Vegas Convention Center.

"HP is one of the few companies that contributes at every point in the digital media supply chain," said Sebastiano Tevarotto, vice president and general manager, Network and Service Provider Business, HP. "With our solutions and services -- plus our understanding of the consumer experience -- HP is driving the digital transformation, from the way entertainment is created and distributed to the way it is consumed and enjoyed."

HP automates digital workflow for broadcasters and network operators

The HP Digital Media Solution enables broadcasters and network operators to automate every aspect of the digital workflow, from ingestion or creation of new content, through editing, processing and storage, to archiving and retrieval.

Drawing on the HP Digital Media Platform, which enables media companies to create content once to distribute many times in any format, the HP Digital Media Solution includes four application-specific "editions" that are optimized for specialized business and operational needs. They are: the Syndicate Edition and IPTV Live Edition, available now, and the Mobile Edition and Archive Edition, expected to be available later this year.

HP named integrator for India IPTV service by Time Broadband

MTNL, the state-owned telecom operator, has selected Time Broadband Services Limited as its first broadband content partner for a new IPTV service. Time Broadband in turn chose HP to act as systems integrator for the IPTV deployments.

The new commercial IPTV service, India's first, will be launched initially in New Delhi and Mumbai, targeting 200,000 MTNL broadband subscribers in the first year.

"Time Broadband selected HP as its system integrator for this project due to its worldwide experience," said Sujata Dev, managing director, Time Broadband. "We needed an IT partner that we could rely upon in this exciting new project and who could act as an advisor and a partner to us."

The HP IPTV offerings include tools and processes to streamline IPTV service creation, configuration and management. HP and its partners provide a standards-based platform that enables service providers to integrate, deploy and manage a high-quality video delivery service for their subscribers.

New HP workstations for content creation

HP introduced four high-performance workstations for video editors, engineers, designers and animators.

The new desk-side HP xw6400 and xw8400 Workstations, based on dual-core Intel(R) Xeon(TM) processors, feature greater expandability, while the HP Compaq nw8440 and nw9440 Mobile Workstations offer the power of a workstation with the convenience of a notebook. The nw9440 Mobile Workstation is HP's most powerful mobile workstation to date.

HP also provides major movie studios and entertainment companies with high-performance, standards-based server platforms for creating or adapting digital content.

HP supports Siemens' comprehensive digital solution for the BBC

HP technology is an integral part of a comprehensive Siemens Business Services' solution for the BBC, as announced today by Siemens in a separate press release.

The HP Media Storage solution is designed for the specific needs of the broadcast and media industries. As a centralized storage repository for digital content, especially large media files, it reduces duplication, enhances collaboration, provides more cost-effective data lifecycle management, and enables higher throughput and faster time-to-market.

The solution uses HP StorageWorks XP, EVA and MSA SAN arrays, HP Virtual Tape Library and ESL/E tape libraries, and it features the policy-based data management software from HP partner, ADIC.

HP executive at NAB: "Digital Media - Hollywood Meets Silicon Valley"

Willem de Zoete, vice president and general manager of the Digital Entertainment Services business at HP, will deliver an address that describes how digital content management solutions and services can accelerate the strategies of video content publishers, post-production companies, distributors and retailers.

Part of the NAB Multimedia World Super Session series, the address is scheduled for Monday, April 24, from 5-6 p.m. in room S222 of the Las Vegas Convention Center. A panel discussion of industry leaders will follow de Zoete's address.

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About HP

HP is a technology solutions provider to consumers, businesses and institutions globally. The company's offerings span IT infrastructure, global services, business and home computing, and imaging and printing. For the four fiscal quarters ended Jan. 31, 2006, HP revenue totaled $87.9 billion. More information about HP is available at http://www.hp.com.

Intel and Xeon are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries.

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to anticipated operational and financial results; statements of expectation or belief; and any statement of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the achievement of expected results and other risks that are described from time to time in HP's Securities and Exchange Commission reports, including but not limited to the risks described in HP's Quarterly Report on Form 10-Q for the fiscal quarter ended Jan. 31, 2006, and other reports filed after HP's Annual Report on Form 10-K for the fiscal year ended Oct. 31, 2005. HP assumes no obligation and does not intend to update these forward-looking statements.

(C) 2006 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

Former Chairman of RTNDA and Emmy Award-Winning CBS News Director Mike Cavender Joins Medialink

Emmy Award-winning news veteran Mike Cavender has joined the regional business development team of Medialink Worldwide Incorporated (Nasdaq: MDLK), a global leader in providing news and media services for professional communicators and marketers, it was announced today. A former Chairman of the Radio-Television News Directors Association (RTNDA), Cavender will provide strategic counsel to public relations and marketing professionals at corporations, agencies and not-for-profit organizations throughout the Southeast from his base in Atlanta.

Cavender brings to Medialink more than two decades of experience as a major market broadcast news executive, having served as a vice president and news director at CBS television affiliates in Washington D.C., Atlanta, Tampa, Fla., and Nashville, Tenn. In addition, his leadership work for the RTNDA includes his contributions as a trustee and former Chairman of RTNDF, the group's non-profit foundation. Earlier in his career, Cavender was a writer, producer and executive producer in both print and broadcast media.

Most recently, Cavender was a partner in an Atlanta-based media services firm, where he developed and managed the marketing, communications and media relations plans of several Fortune 500 companies. His broadcast media relations programs for clients have been honored with multiple Phoenix Awards by the Georgia Chapter of the Public Relations Society of America in its annual statewide competition that recognizes excellence in the public relations profession.

"As an award-winning journalist and media professional, Mike possesses the knowledge, skills and experience to provide clients with solid counsel on how best to deliver content to newsrooms and across other media platforms," said Larry Thomas, chief operating officer of Medialink. "With his journalism expertise and stellar accomplishments as a media industry leader, Mike's record speaks for itself. We are honored to have him as part of our team."

Cavender will tap into Medialink's comprehensive suite of broadcast and broadband services to help PR and marketing clients meet their diverse communications objectives. In addition to business development activity, Cavender's responsibilities will include working with Medialink's team of seasoned media relations professionals to continue establishing and maintaining relationships with TV and radio news directors across the country.

"Increasingly, multimedia news and information is accessed on demand and on the go by audiences who want to stay informed on a variety of topics, and thousands of communications professionals rely upon Medialink's unmatched portfolio of services to harness the power of video and audio in this exciting new world," stated Cavender. "I look forward to working with clients to develop and implement strategies that engage audiences with meaningful messages delivered through the media that matter."

Medialink's vast array of media resources encompasses its global network of state-of-the-art broadcast facilities, including a Global Broadcast Center in New York and studios in Hollywood and London; a digital newsroom offering multimedia content via an online portal to Web publishers and journalists; and a full-time staff of producers and media relations experts, including a dedicated unit for Spanish-language services. The Company recently launched its direct-to-consumer broadband distribution platform that delivers client content in multiple formats to the public via the Internet and a host of mobile media-playing devices. By offering direct-to-consumer content, Medialink greatly expands the reach of is traditional analog and digital satellite delivery to broadcasters.

More than 150 professionals in Medialink's offices in the United States and United Kingdom bring together their diverse backgrounds in marketing and public relations, journalism, and digital content management and research to help the Company's 3,000 clients achieve communications success. Since its inception in 1986, a customer-focused approach has driven the development of Medialink's staff, which includes experienced employees from organizations such as ABC, CBS, NBC, FOX, The BBC, Dow Jones, United Press International, and CNBC.

About Medialink:

Medialink is a global leader in providing unique news and marketing media strategies and solutions that enable corporations and organizations to inform and educate their target audiences with maximum impact on television, radio, print, and the Internet. The Company offers creative services and multimedia distribution programs including video and audio news and short-form programming, press release newswire distribution, and photography production and digital distribution. Through its subsidiaries, Medialink also provides Teletrax(TM), a global television tracking and media asset management service to help clients determine return on investment from their programming and advertising efforts. Based in New York, Medialink has offices in major cities throughout the United States and an international hub in London. For additional investor and financial information, please visit the Investor Relations section of the Company's Web site (http://www.medialink.com).

Nero Partners With Digital Rapids to Provide Professional AVC Solutions for Post- Production, Broadcast, IPTV and More

Nero, leaders in digital media technology, today announced a partnership with Digital Rapids, a leading developer of professional hardware and software solutions for post production, broadcast, IPTV, Video on Demand (VOD) and other advanced media applications.

The first collaboration between the two companies is the integration of Nero's industry-leading AVC/H.264 and High Efficiency AAC, which are core components of Nero's ISO-standard Nero Digital™ technologies. Supporting the best in audio and video compression, Nero Digital™ technology family includes MPEG-4 and AAC, AVC/H.264 and High Efficiency AAC for the ultimate viewing experience from mobile phones to High Definition video screens.

Moving forward, Nero and Digital Rapids will continue working on a number of market-facing solutions, combining Nero's superior technologies with Digital Rapids' industry-leading software and hardware solutions for professional video ingest, playout, encoding, transcoding, and delivery.

"Our partnership with Digital Rapids, a major player in the professional video industry, underscores the great potential of our Nero Digital codec in this market, " said Udo Eberlein, President, Nero, Inc. "Nero Digital offers superior compression technology with universal MPEG-4 compatibility, making it the ideal format for both professional and consumer audio and video applications."

"We're very pleased to be partnering with Nero to bring the benefits of Nero Digital technology to our customers through the Digital Rapids Pro AVC plug-in," said Brick Eksten , President of Digital Rapids Corporation. "Nero is setting the standard for MPEG-4 AVC, with the broadest install base and leading-edge commitments to Blu-ray and HD DVD. We look forward to working with Nero on further extensions of our technologies and enabling our customers to reach even wider audiences."

Nero will be showcasing Nero Digital at NAB show, Booth SL 193. For additional information, visit www.nerodigital.com .

About Nero

Nero (www.nero.com) develops and distributes the world's leading digital media solutions for consumers and professionals. Today more than 200 million users worldwide rely on Nero's award-winning and trusted, industry approved applications to manage the needs of the connected digital home and forward-thinking corporations.

Nero's rapidly-growing portfolio of products defines new levels of innovation in the company's three key areas of focus: Digital Media Solutions - delivering multimedia applications for audio, video, photo and TV capturing, editing, burning, managing and sharing; Audio and Video Compression Technologies - providing world-class interoperable standards-based solutions for encoding and decoding digital content with support for Next Generation HD and popular handheld formats; and VoIP Solutions - providing cost-effective voice, text and video communication over the Internet for home and business.

Nero products are globally distributed by leading hardware manufacturers, international distribution partners and online portals, and can be purchased directly at www.nero.com. Nero provides worldwide coverage through Nero AG, based in Karlsbad , Germany and two subsidiaries: Nero Inc. in Glendale , California , USA and Nero K.K. in Yokohama , Japan .

 

About Digital Rapids Corporation

Digital Rapids is a leading developer of professional hardware and software solutions for real-time video ingest, playout, transcoding, and streaming. Product lines include Stream video ingest and transcoding solutions, Copper for the secure and error corrected distribution of digital media over diverse networks, StreamZHD and CarbonHD, an HD product line for real-time HD acquisition, playout, and transcoding. Digital Rapids products integrate seamlessly into existing post production, broadcast, and corporate environments, dramatically increasing the volume and quality of media produced while increasing productivity and lowering overall costs. Digital Rapids Corporation (www.digital-rapids.com) is headquartered in Ontario , Canada and has sales offices in California, the UK and Australia .

 

 

 

Warner Home Video Has Mother's Day All Wrapped Up; Mother's Day Gift Sets Include a Mother's Day Card, Envelope and Gift Bag On-Packed with the DVD;

Warner Home Video (WHV) is taking all the work out of Mother's Day gift shopping this year with the April 18 introduction of Mother's Day gift sets.

Eight sure-to-please female-oriented titles will be sold complete with a Mother's Day card, envelope and gift-wrap sleeve on-packed with the DVDs. Shoppers will have their choice of the following popular titles -- "The American President," "The Bodyguard: Special Edition," "A Cinderella Story," "Message in a Bottle," "Must Love Dogs," "Phantom of the Opera," "Sweet November" and "You've Got Mail." Each DVD gift set will sell for $12.76 SRP.

 

First Nero Digital™ Certified High-Definition Media Player Now Available from KiSS Networked Entertainment

Trial offerings of Nero Digital™ media solutions ensure high quality audio and video content output

Nero, leaders in digital media technology, announces that KiSS Networked Entertainment is shipping its first Nero Digital™ Certified High-Definition Media Player, the DP-600. Nero Digital™ audio and video compression technology blends MPEG-4 and AAC, and AVC/H.264 and High Efficiency AAC with subtitles, multiple language tracks and chapter marks for the ultimate entertainment experience.

Nero, leaders in digital media technology, announces that KiSS Networked Entertainment is shipping its first Nero Digital™ Certified High-Definition Media Player, the DP-600. Nero Digital™ audio and video compression technology blends MPEG-4 and AAC, and AVC/H.264 and High Efficiency AAC with subtitles, multiple language tracks and chapter marks for the ultimate entertainment experience.

The KiSS DP-600 is the first of a new generation of networked media players that combine high-definition video functionality with Ethernet and WiFi network connectivity. Designed to enhance the TV entertainment experience, the player allows users to subscribe, stream and view Video-On-Demand and IP-Television services. Viewers can enjoy content from many different audio and video sources, such as for example DVDs, CDs, MPEG-1, -2, and -4 video, XviD, MP3, Ogg Vorbis audio and many others. Details can be found at www.kiss-technology.com.

The DP-600 also ships with 30-day trials of Nero ShowTime 2 CE, Recode 2-CE, and MediaHome CE encoding software. Equipped with these powerful digital media solutions, the DP-600 is able to access, transfer and deliver high quality audio and video content.

"The KiSS DP-600 gives consumers an unprecedented degree of control over their digital home entertainment network," said Martin Manniche, Senior Director, KiSS Networked Entertainment. “The Nero Digital codec ensures that the content coursing through the network is of the highest quality.

"The KiSS DP-600 delivers the very latest possibilities and functionalities

to the digital home entertainment experience," said Udo Eberlein, President, Nero Inc. "Nero Digital, along with Nero Showtime 2 CE, Nero Recode 2 CE, and Nero MediaHome CE, allows audio and video content to be easily managed without losing any of its original quality, particularly in the cases of high definition video and surround sound audio."

For more information, visit www.nerodigital.com .

About Nero

Nero (www.nero.com) develops and distributes the world's leading digital media solutions for consumers and professionals. Today more than 200 million users worldwide rely on Nero's award-winning and trusted, industry approved applications to manage the needs of the connected digital home and forward-thinking corporations.

Nero's rapidly-growing portfolio of products defines new levels of innovation in the company's three key areas of focus: Digital Media Solutions - delivering multimedia applications for audio, video, photo and TV capturing, editing, burning, managing and sharing; Audio and Video Compression Technologies - providing world-class interoperable standards-based solutions for encoding and decoding digital content with support for Next Generation HD and popular handheld formats; and VoIP Solutions - providing cost-effective voice, text and video communication over the Internet for home and business.

Nero products are globally distributed by leading hardware manufacturers, international distribution partners and online portals, and can be purchased directly at www.nero.com. Nero provides worldwide coverage through Nero AG, based in Karlsbad , Germany and two subsidiaries: Nero Inc. in Glendale , California , USA and Nero K.K. in Yokohama , Japan .

KiSS Networked Entertainment, based in Hørsholm , Denmark , is a subsidiary of Linksys, a division of Cisco Systems. K iSS stands for Keep it Simple Solutions - and this concept is the back-bone of all KiSS products and all R&D in the company. This gives KiSS the unique strength of having an entrepreneurial approach to constructing home consumer goods with it-technology thus creating a bridge between what we normally experience in front of our computer screen to our living room.

Harmonic to Add Support for Dolby Digital Plus

 

Dolby Laboratories, Inc. (NYSE:DLB) today announced that Harmonic Inc. (Nasdaq: HLIT), a leading provider of digital video, broadband networking, and IP-delivery systems, plans to support Dolby® Digital Plus, Dolby’s next-generation audio technology for high-definition programming, in Harmonic’s future products. Harmonic and Dolby are closely collaborating on cost-effective, integrated solutions that would streamline the audio/video service provider’s delivery architecture with several key advanced audio features.

“Our industry leading DiviCom® HD and SD encoders, the most widely deployed in their categories, set the benchmark for innovation, integration, performance, and video quality,” said Arnaud Perrier, Senior Product Marketing Manager for Advanced and HD Encoding at Harmonic Inc. “As we look at the needs of the broadcast industry, and particularly considering the move to an all-HD world, audio plays an important role in the overall TV experience. Dolby Digital Plus is a key audio technology that can improve the viewer’s listening experience while helping to reduce overall bandwidth utilization. As a result, we are planning to integrate Dolby Digital Plus into our future high-definition products.”

Dolby Digital Plus offers the same quality available today with Dolby Digital but requires less bandwidth while maintaining compatibility with millions of existing Dolby Digital receivers. Built on Dolby Digital, the sound of DVD and HD broadcasts worldwide, Dolby Digital Plus was designed for the delivery formats of the future, including H.264 and VC-1. All Dolby Digital Plus decoders provide an output stream fully compatible with all current A/V receivers.

“Harmonic and Dolby share a common goal of providing broadcasters with the technologies and products that ease the delivery and enhance the quality of content provided to viewers,” said Jeff Nelson, Broadcast Channel Manager, Dolby Laboratories. “With next-generation systems such as IPTV, Dolby Digital Plus offers broadcasters the flexibility to deliver higher quality audio at a reduced data rate.”

About Dolby Laboratories


Dolby Laboratories develops and delivers products and technologies that make the entertainment experience more realistic and immersive. For four decades Dolby has been at the forefront of defining high-quality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones, games, televisions, and personal computers. Based in San Francisco with European headquarters in England, the company has entertainment industry liaison offices in New York and Los Angeles, and licensing liaison offices in London, Shanghai, Beijing, Hong Kong, and Tokyo. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com

 

 

SPORTS & AUTOS

Oakland & Dodger Baseball


Oakland 6, Texas 4 at Ameriquest Field in Arlington
Oakland Record: (10-12)
Texas Record: (11-11)

Winning pitcher - Justin Duchscherer (2-1)
Losing pitcher - C.J. Wilson (1-2)
SV - Joe Kennedy (1)

OAK HR - B. Crosby (2) D. Johnson (1) F. Thomas (5)
TEX HR - K. Mench (6)

Los Angeles 5, Houston 8 at Minute Maid Park
Los Angeles Record: (10-12)
Houston Record: (15-6)

Winning pitcher - Wandy Rodriguez (4-0)
Losing pitcher - Odalis Perez (3-1)

at Minute Maid Park (10-12) (15-6) - Wandy Rodriguez (4-0) - Odalis Perez (3-1)

LAD HR - J. Repko (3)
HOU HR - L. Berkman (8)

J. Repko (3) L. Berkman (8)


 

 

Expo(TM) Coming to the Orange County Fairgrounds and Expo Center May 19-

21st;

;

Jonnie Landers Will Attempt a Half-Pipe Motorcycle Jump for the First Time Ever!

COSTA MESA, Calif. --(Business Wire)-- April 24, 2006 Extreme motorsports diehards, as well as those new to the sport, are setting their sights on the fourth annual Extreme Motorsports Expo, set to thunder into the Orange County Fairgrounds and Expo Center

May 19-21, 2006.

The largest event of its kind on the West Coast, Extreme Motorsports Expo promises a weekend of non-stop thrills and chills that kicks off Friday, May 19th with Orange County's own Jonnie Landers, the Ball of Steel stuntman, attempting to do a half-pipe on a motorcycle. This jump has been done on bikes and skateboards but never before on a motorcycle. Landers will attempt the half-pipe each day of the show. Other event highlights will include the breathtaking "Ball of Steel" Show and FMX jumping - backflips and all!

Spread out over more than 11 acres of outdoor exhibits on the Fairgrounds and 128,000 sq. ft. of indoor exhibits at the Expo Center, the 2006 Extreme Motorsports Expo will be overflowing with hot new sand buggies, 4 x 4's, prerunners, 50's, ATV's, lifted trucks, sand rails, street and dune buggies, Jeeps monster trucks, motorcycles, Hummers, cycles, karts, toy haulers, extreme carts and the newest "must-have" products for off-road and outdoors enthusiasts.

Extreme Motorsports Expo has quickly gained a reputation for featuring high profile, off-the-chart events, and the 2006 show will be no exception. The most anticipated of these include:

-- RBP Diesel Performance will award a fully-loaded Ford F-550 valued at $100,000 on Sunday, May 21st at 5:00pm. This truck features engine modifications like RBP custom ceramic coated exhaust, Airaid air intake, Edge Products, Juice module with Attitude in cab controller, custom 243" suspension lift with King piggyback shocks, fabricated by BTW Performance in Azusa, CA. Also packaged on this truck are 22.5 Alcoa wheels with 49" industrial 100,000-mile rubber, full A-pillar gauges, custom sound system with three TV's, full custom leather and suede interior rap up the inside and much more. Registration for this one-of-a-kind truck has been open for the past year and will culminate in the gala giveaway at Extreme Motorsports Expo.

-- "Best of Sand" and "Giants of Off Road" featuring the premier sand buggies in the industry and showcasing the latest and greatest lifted trucks and prerunners, rock crawlers, Jeeps, 4x4's and all-terrain vehicles.

-- San Diego Off Road Coalition will award a Chenoweth Exodus Sand Buggy valued at more than $60,000 on Sunday, May 21st at 3:30pm.

Other signature events that have made Extreme Motorsports Expo such a success in its first three outings are back for a fourth year, including:

-- The Amazing Ball of Steel Stunts will present multiple shows daily filled with outrageous wheelies, freestyle motorcross jumps, backflips and various freestyle tricks including "The Superman," "Cliffhanger," "No Footer Can Cans," and "Heel Clickers." These daredevils will also perform the breathtaking "Ball of Steel Show" which brings three motorcycle riders together in a 20-ft. high round steel cage traveling over and under at the same time. The "Ball of Steel Show" is the Australian Chase Race and no other team has been able to perform this feat successfully.

-- Monster "Cool Bus" Rides, offered multiple times daily, feature a fully-tricked out school bus that does impossible stunts designed to shock and delight passengers and spectators alike.

The first 500 attendees at the door each day will receive $250 worth of free merchandise compliments of L.A. Racing Experience with the Foyt Brothers, Improv Comedy Club, Cycle Parts West, Wild Rivers, Dave & Buster's and Chipotle Restaurants. 1800TheLaw2 will also be giving away passes for Monster "Cool Bus" rides to the first 500 patrons at the door.

Extreme Motorsports Expo is sponsored by Just Tires, JACK-FM, KROQ-FM, Cycle Parts West, and 1800TheLaw2 and is produced by Outdoor Sports World. Tickets are $10 for adults, $5 for children 8-11 years old, and free for children 7 and under and are available in advance through Ticketmaster or at the door. Discount tickets are available at all Just Tires Southern California locations. Show hours are Friday, May 19th from 5:00 pm to 10:00 pm; Saturday, May 20th from 10:00 am to 6:00 pm and Sunday, May 21st from 10:00 am to 5:00 pm.

 

 

The NBA is a Slam Dunk With Avid Fans in San Antonio; Sacramento, CA; and Indianapolis, IN; According to Scarborough Sports Marketing

Avid NBA Fans Are Top Spenders On Athletic Clothing

Scarborough Sports Marketing, the leading provider of in-depth information on American sports fans, released an analysis which finds that San Antonio is not only top local U.S. market for Avid NBA Fans* but consumers in this market are nearly four times as likely as all adults nationally to be Avid NBA Fans. Thirty-three percent of San Antonio adults indicated in the Scarborough Sports Marketing analysis that they are Avid NBA Fans -- meaning they are "very interested" in the NBA. Sacramento, CA (19 percent of consumers are Avid NBA Fans), Indianapolis, IN (18 percent), Memphis, TN (17 percent) and Detroit (17 percent) round out the top local markets for Avid NBA fans. Nationally, nine percent of adults are Avid NBA Fans.

Last year, the San Antonio Spurs captured their second championship in three years and their third championship in seven years. With this winning trend, it is no surprise that Scarborough finds fan avidity on the rise in San Antonio. There is a 38 percent increase in Avid NBA Fans in San Antonio from Scarborough's 2001 study. San Antonio has added about 200,000 Avid NBA Fans to its ranks since then.

Additionally, San Antonio is also the number one market for likelihood of consumers to have attended an NBA game. San Antonio adults are more than four times as likely as all consumers nationally to have attended one or more NBA games during the past year. Nearly one-third (32 percent) of all consumers in San Antonio have attended one or more NBA games in the past year, well above the national average of eight percent.

"With San Antonio's successful regular season, winning the Western Conference, fan avidity is thriving in this city," said Howard Goldberg, Senior Vice President, Scarborough Sports Marketing. "San Antonio consistently sells over 98 percent capacity of their stadium** which is not a surprise as it is the leading city for likelihood of consumers who have attended one or more games."

Women are well represented among avid basketball fans. Thirty-eight percent of Avid NBA Fans are female and 54 percent of Avid WNBA Fans are female.

Avid NBA Fans wear their league pride. Twenty-one percent of Avid NBA Fans bought sports apparel or clothing with an NBA team logo in the past year. Avid NBA Fans are among the nations' top spenders on athletic apparel. They are 55 percent more likely than adults nationally to have spent more than $100 on athletic shoes and 76 percent more likely than all adults to have spent more than $100 on athletic clothing during the past year.

Two especially relevant advertising categories for sports leagues are quick service restaurants and telecommunications. Avid NBA Fans are 43 percent more likely than all consumers to have eaten at a fast food restaurant 10 or more times in the past month. A very high percent (94 percent) of Avid NBA Fans have been to a fast food restaurant during the past month.

In the cellular category, 67 percent of Avid NBA Fans are wireless subscribers. Avid NBA Fans are 50 percent more likely than all consumers nationally to spend $150 or more on their monthly wireless bill. They are 21 percent more likely to plan to switch wireless carriers in the next year.

* Avid NBA Fan = Consumers 18+ that are "very interested in the NBA"

** Sports Business Journal, March 6-12, Turnstile Tracker

Source: Study Scarborough USA+ 2005 Release 2

See chart following for full list of percent of Avid NBA fans in local markets

About Scarborough Sports Marketing

Scarborough Sports Marketing (www.scarborough.com, info@scarborough.com) measures local and national consumer and lifestyle information by interviewing over 210,000 adults (18+) in 80 Top-Tier Markets and 6 Mid-Tier Markets including all professional sports markets. Scarborough sports measurements include fan avidity; multi-media measures including sports viewing and listening; corporate sponsorship information including fans' shopping and product/service usage; and leisure activities. Scarborough delivers twice-yearly updates of its local market reports to a diverse client base, spanning all major media, advertisers and their agencies. Scarborough Sports Marketing is a division of Scarborough Research, a joint venture between Arbitron Inc. and VNU Media Measurement & Information.

Scarborough Local Market Analysis:

Local Markets (DMAs) For Avid NBA Fans

DMA (R)*** Percent

San Antonio, TX (Spurs) 33%

Sacramento/Stockton/Modesto, CA (Kings) 19%

Indianapolis, IN (Pacers) 18%

Memphis, TN (Grizzlies) 17%

Detroit, MI (Pistons) 17%

Los Angeles, CA (Clippers, Lakers) 15%

Phoenix, AZ (Suns) 14%

Houston, TX (Rockets) 14%

Salt Lake City, UT (Jazz) 13%

Miami/Ft. Lauderdale, FL (Heat) 13%

Dallas/Fort Worth, TX (Mavericks) 13%

El Paso, TX 13%

Flint/Saginaw/Bay City, MI 12%

Washington, D.C. (Wizards) 12%

Las Vegas, NV 11%

Chicago, IL (Bulls) 11%

Norfolk/Portsmouth/Newport News, VA 11%

Honolulu, HI 11%

Cleveland/Akron, OH (Cavaliers) 11%

Atlanta, GA (Hawks) 11%

Louisville, KY 10%

Philadelphia, PA (76ers) 10%

Richmond/Petersburg, VA 10%

New York, NY (Knicks, Nets) 9%

Raleigh/Durham, SC 9%

Tucson, AZ 9%

Seattle/Tacoma, WA (SuperSonics) 9%

Grand Rapids/Kalamazoo/Battle Creek, MI 9%

Fresno/Visalia, CA 9%

Minneapolis/St. Paul, MN (Timberwolves) 9%

Dayton, OH 9%

San Francisco/Oakland/San Jose, CA (Golden State Warriors) 8%

Portland, OR (Trail Blazers) 8%

Milwaukee, WI (Bucks) 8%

Baltimore, MD 8%

Austin, TX 8%

Mobile/Pensacola, FL 8%

Lexington, KY 8%

Orlando/Daytona Beach/Melbourne, FL (Magic) 8%

Charlotte, NC (Bobcats) 8%

West Palm Beach/Fort Pierce, FL 8%

Birmingham, AL 7%

Kansas City, MO 7%

Hartford/New Haven, CT 7%

Greensboro/High Point/Winston-Salem, NC 7%

Denver, CO (Nuggets) 7%

Oklahoma City, OK (Hornets) 7%

San Diego, CA 7%

Syracuse, NY 7%

Jacksonville, FL 7%

Toledo, OH 6%

Tampa/St. Petersburg, FL 6%

Boston, MA (Celtics) 6%

Nashville, TN 6%

Roanoke/Lynchburg, VA 6%

Columbus, OH 6%

Charleston/Huntington, WV 6%

Albuquerque/Santa Fe, NM 6%

Knoxville, TN 5%

Wilkes-Barre/Scranton, PA 5%

Tulsa, OK 5%

St. Louis, MO 5%

Spokane, WA 5%

Rochester, NY 5%

Des Moines/Ames, IA 5%

Fort Myers/Naples, FL 5%

Providence/New Bedford, RI 5%

Pittsburgh, PA 5%

Cincinnati, OH 5%

Wichita/Hutchinson, KS 4%

Greenville/Spartanburg/Asheville/Anderson, SC 4%

Buffalo, NY 4%

Albany/Schenectady/Troy, NY 4%

Harrisburg/Lancaster/Lebanon/York, PA 4%

Source: Study Scarborough USA+ 2005 Release 2

*** DMA(R) or Designated Market Area, is a trademark of Nielsen Media

Research.

NOTE: New Orleans is not represented in this market ranking as Hurricane

Katrina impacted data collection.

Source:


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