'High School Musical' Star Ashley Tisdale Adds Panache to New Tween Cosmetic Line From Club Libby Lu
Pink Twinkle(TM) Debut Encourages Girls to 'Sparkle - You're a Star!'
Club Libby Lu, the experience-based store for tween girls, is launching its first complete tween cosmetic line called "Pink Twinkle(TM)." Ashley Tisdale, Disney actress and pop star, is the face of this exclusive line available at Club Libby Lu locations across the country.
"Ashley Tisdale personifies Pink Twinkle(TM)," says Mary Drolet, CEO and founder of Club Libby Lu. "Girls adore Ashley and are inspired by her hard work and dedication. We think she does a wonderful job imparting the idea that every girl is a star in her own special way, which inspired the Pink Twinkle(TM) 'Sparkle - You're a Star!' tagline."
Pink Twinkle(TM) products cater to trendy tweens and their love of all things that sparkle or shimmer.
"This stuff is so cool," says Tisdale. "I know when girls use Pink Twinkle(TM), they will feel sassy and just like a star!"
Naturally, the Pink Twinkle(TM) color palette comprises tonal pinks and neutrals. Its pink and metallic packaging, complete with the added "bling" of encrusted pink stones, appeals to both tween girls and their moms.
"Girls who are interested in what's new in fashion and style will love this line, because it's 'color without color.' It's sheer, fresh and simply fun for our V.I.P.s (Very Important Princesses)," says Tina Spagnola, executive vice president of merchandising for Club Libby Lu. "We think mom will want it, too!"
The Pink Twinkle(TM) line's signature items are a large shimmer powder brush that can be used to add all-over sparkle and shine; an exclusive sugar- sweet scented fragrance created with Ashley's personal taste in mind; and an oval vanity mirror trimmed with pink stones bearing the Pink Twinkle(TM) logo on a pink metallic base.
Other Pink Twinkle(TM) items include a large travel case, a wristlet with glittery lip glosses, roll-on body glitter, star-shaped glitter dust pots, a variety of lip gloss wands and compacts and a "double-date" perfume and lip gloss wand combo.
All items in the Pink Twinkle(TM) line can be found at any of the 87 Club Libby Lu locations across the United States. To find a store near you, call 1-866-LIBBY-LU (1-866-54229-58) or visit http://www.clublibbylu.com/ .
Club Libby Lu, Inc., a wholly owned subsidiary of Saks, Incorporated, is a specialty retailer geared to tween girls ages 6 to 13 years old. The experience-based store features an interactive environment that encourages girls to express their imagination and individuality. The Club has "V.I.P." (Very Important Princess(R)) members and is designed to make each girl feel special. Girls describe the store as a fun place to shop, hang out with friends or have a party and dress up as pretend characters like a princess or rock star. Other in-store activities include singing, dancing and creating your own potions such as shower gel, lip gloss or magic fairy dust and making furry friends in the "Pooch Parlor(TM)." At Club Libby Lu, every girl can unlock her inner princess!(TM)
Ashley Tisdale was recently named one of Teen People's "25 Hottest Stars Under 25" and is most recognized for her role as Sharpay Evans in the Disney Channel Original Movie "High School Musical." Tisdale made music history when she became the first female artist to debut with two songs simultaneously on the Billboard Hot 100 Chart. The songs, "Bop to the Top" and "What I've Been Looking For", were both duets with Lucas Grabeel from "High School Musical." She recently signed a record contract with Warner Bros. Records and has begun work on an album currently scheduled for release next year. Tisdale, 21, is also known for her ongoing role as Maddie Fitzpatrick in the Disney Channel series "The Suite Life of Zack and Cody." Previous guest star roles include appearances on "Strong Medicine," "Boston Public" and "Seventh Heaven." Tisdale will star again as the scheming Sharpay in "High School Musical 2," scheduled for release in 2007. When she is not working, she enjoys shopping, and spending time with friends and her Maltipoo, Blondie.
Source: Club Libby Lu
Web site: http://www.clublibbylu.com/
