The School of Rock: Lucky Brand Jeans Rules for Back-to-School
In the rush of back to school shopping, Lucky Brand Jeans maintains its classic cool. Lucky Brand Jeans creates t-shirts, tops, hoodies, and outerwear for guys and girls with rooted in rock 'n' roll, vintage-inspired style. High-quality, great-fitting Lucky Brand Jeans are the real deal, regardless of the trends. Here are a few rules for back-to-school from your neighborhood jeans store.
Go Clean Up! Befuddled parents who never understood paying $200 for dumpster-ready denim will "get" this year's big trend: the return of the clean jean, a Lucky Brand Jeans standard. The lesson? Battered and torn is out, washed and gently worn is always in.
Get Dark Marks. The rule this Fall is, the darker the better. Must-have jeans are in midnight blue pigments, saturated black and washed shades of grey.
Dodge the Dress Code. Rises are slowly on the way up, but if your jeans are below the dress code, Lucky Brand Jeans has the solution: longer tops! Lucky Brand Jeans extends the length of its classic soft t-shirts and tank tops to keep girls in fashion and out of detention.
Walk the Straight & Narrow. Jeans this Fall go from ruler straight to tapered, inspired by rockstars from the Rolling Stones to Interpol. Guys can rock this look in Lucky Brand's Vintage Straight or the Slim Straight jeans, and girls kick it in the ankle-hugging Lola Straight.
League of your Own. Forget the ubiquitous letter jacket, Lucky Brand's sporty track jackets and zip up hoodies are embroidered in World Cup style with cities like Monaco, Bangkok and Firenze.
Best Dressed. The classic white shirt for girls gets a feminine twist with pleats, lace insets, drawstring ties and tonal embroidery. A class act under a hippie-crochet cardigan or a vintage motorcycle jacket.
Lucky Brand Jeans designs and produces denim, sportswear, knits, wovens, outerwear, t-shirts and active wear. Additional Lucky Brand licensed products include swimwear and accessories for men and women. The Lucky Brand collections are carried at better department and specialty stores and at Lucky Brand Jeans stores nationwide and internationally.
